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Polish Vodka Association
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Operations of the PVA in the period from 2008

18.02.2009 | 13:36

 

Operations of the Association in the period from June to December 2008.

In the period from June to December 2008 the Association realised the goals specified in its Constitution through the organisation, participation in specific activities, campaigns and theme undertakings. 

1. Campaign “Woda bez promili” (Water with no Permille) – holiday 2008, seaside resorts and lakes deep in the country (Gdynia, Lublin, Zalew Sokólski, Ełk, Płock, Kołobrzeg, Zalew Zegrzyński). The campaign is aimed at promoting knowledge about dangers related with the use of watering places after the consumption of alcohol. This is the first campaign of CSR of this type in Europe oriented towards sobriety when swimming.

2. Campaign “Zero proMILA” (Zero Permille) – December 2008, Świętokrzyskie province (13 poviats and the finale in Kielce). The campaign is aimed at drawing drivers’ attention to the problem of driving after consuming alcohol. It was a pilot campaign targetted at the development into an all-Poland campaign. Its important element was the fact that it was conducted in cooperation with the Police and local authorities. The final meeting was attended by the Province Administrator as well as the Member of Parliament from the Kielce region Mr Sławomir Kopyciński who declared his readiness to establish the parliamentary team involved in the protection of road safety.

3. Participation in fairs - in Poznań (POLAGRA), in the Czech Republic, Slovakia.

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